XR Cultural Tourism: ‘Night Tour of Taihe Lake’ Mini Program

2023年10月11日

The Taihe Lake Night Tour AR Mini Program is an AR application that allows you to explore the beauty of Taihe Lake, combining the virtual and the real. Using augmented reality technology, the mini program transports you into a magical virtual world of Taihe Lake, where you can witness ancient grasshopper boats, glowing Qingtian rice fish, auspicious giant cranes, a hundred-meter-tall Fish Duoduo, and even Qingtian’s own NVIDIA founder, Jensen Huang, traveling from space to Qingtian, embarking on a new journey into the Qingtian Metaverse.

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  • Client: Guangdong Chance3d Technology Co., Ltd.
  • Date: 2023/10/11
  • Category: AR Augmented Reality
  • Responsibilities: Metaverse Technology Development / Programming
  • Honors: 2024 Metaverse Interactive Technology Award / 2024 Outstanding Cultural Tourism Brand Award / 2024 Metaverse Industry Application Award

Project Introduction

I am honored to collaborate with Zhejiang Chengshi Metaverse Technology Co., Ltd. to create the “Night Tour of Taihe Lake” XR cultural tourism project. Based on the night scenery of Taihe Lake, this project uses XR technology to create a highly immersive virtual space, offering visitors a unique visual and cultural experience.

Project Achievements

This mini program is thefirst of its kind in Lishui City,a pioneering cultural tourism case that integrates XR large-space technology in the Metaverse. We are at the forefront of XR Metaverse cultural tourism large-space positioning technology nationwide, with the following notable achievements：

  1. The mini program’s ease of use allows users to access and interact with it effortlessly.
  2. The XR effects achieved have reached the best possible level within the capabilities of XR mini programs.
  3. Strong ability to attract foot traffic and promote cultural content. On the Lantern Festival, our Metaverse XR “Wishing Dragon” check-in point on the popular bridge attracted a total of 3,000 visitors, and we received 14,200 viewing requests that day. Original Article

Through this project, I hope not only to showcase the beauty of Taihe Lake but also to promote the deep integration of culture and technology, injecting new vitality into the cultural tourism industry. I encourage everyone to explore the unique charm of the fusion of the virtual and the real through the Taihe Lake Night Tour AR Mini Program.

Demo Video

Astronaut Check-in Point

Recognize the Target BuildingAstronaut Check-in Point

On-site Billboard for Visitors to Scan QR CodeOn-site Billboard for Visitors to Scan QR Code

On-site Live Recording

Qingtian Library Check-in Point

Recognize the Target BuildingQingtian Library Check-in Point

On-site Live Recording

“Taihe Mirage” Check-in Point

In July 2024, we added an AR glasses check-in point, which is expected to be open to Qingtian residents for experience in the future. The performance on AR glasses is closer to that of a mobile phone, allowing for better visual effects compared to the web version.

Recognize the Target BuildingRecognize the Target Building

Local Residents Wearing AR Glasses for ExperienceLocal Residents Wearing AR Glasses for Experience

On-site Live Recording