XR Cultural Tourism: ‘Night Tour of Taihe Lake’ Mini Program
2023年10月11日
The Taihe Lake Night Tour AR Mini Program is an AR application that allows you to explore the beauty of Taihe Lake, combining the virtual and the real. Using augmented reality technology, the mini program transports you into a magical virtual world of Taihe Lake, where you can witness ancient grasshopper boats, glowing Qingtian rice fish, auspicious giant cranes, a hundred-meter-tall Fish Duoduo, and even Qingtian’s own NVIDIA founder, Jensen Huang, traveling from space to Qingtian, embarking on a new journey into the Qingtian Metaverse.
- Client: Guangdong Chance3d Technology Co., Ltd.
- Date: 2023/10/11
- Category: AR Augmented Reality
- Responsibilities: Metaverse Technology Development / Programming
- Honors: 2024 Metaverse Interactive Technology Award / 2024 Outstanding Cultural Tourism Brand Award / 2024 Metaverse Industry Application Award
Project Introduction
I am honored to collaborate with Zhejiang Chengshi Metaverse Technology Co., Ltd. to create the “Night Tour of Taihe Lake” XR cultural tourism project. Based on the night scenery of Taihe Lake, this project uses XR technology to create a highly immersive virtual space, offering visitors a unique visual and cultural experience.
Project Achievements
This mini program is thefirst of its kind in Lishui City,a pioneering cultural tourism case that integrates XR large-space technology in the Metaverse. We are at the forefront of XR Metaverse cultural tourism large-space positioning technology nationwide, with the following notable achievements：
- The mini program’s ease of use allows users to access and interact with it effortlessly.
- The XR effects achieved have reached the best possible level within the capabilities of XR mini programs.
- Strong ability to attract foot traffic and promote cultural content. On the Lantern Festival, our Metaverse XR “Wishing Dragon” check-in point on the popular bridge attracted a total of 3,000 visitors, and we received 14,200 viewing requests that day. Original Article
Through this project, I hope not only to showcase the beauty of Taihe Lake but also to promote the deep integration of culture and technology, injecting new vitality into the cultural tourism industry. I encourage everyone to explore the unique charm of the fusion of the virtual and the real through the Taihe Lake Night Tour AR Mini Program.
《Astronaut》
On-site advertising boards are provided for citizens to scan QR codes.
Identify the target building
Live scene screen recording
《Future Giant Ship》
Live scene screen recording
《Blessing the Great Dragon》
Live scene screen recording
《Pray for the little dragon》
Live scene screen recording
《Qingtian Library》
Identify the target building
Live scene screen recording
《The Great Crane's Illusion Realm》
In July 2024, additional AR glasses check-in points were added, and it is expected to open for experience to the citizens of Qingtian in the future. The performance of the AR glasses is closer to that of a smartphone, so the visual effects on the screen can be better compared to the web end.
Identify the target building
On-site citizens are trying AR glasses
Local demonstration video
